Live Webinar: 11 am BST/ 12 pm CET/ 2pm GST, October 27, 2021
There is an undeniable shift underway: shoppers want more than just products – they want experiences.
The most successful retail destinations understand this and extend personalisation throughout the customer journey to listen, interact, and influence shopper behaviour across digital and physical touchpoints based on each customer’s personal preferences.
Join Ben Chesser, CEO of Coniq, John Knight, General manager at AWR Lifestyle and David Macadam, CEO of MECS+R, on October 27 to explore how AWR Lifestyle’s innovative retail loyalty program creates a unique omnichannel customer experience for each shopper in-store and online to drive sales for its luxury brands – American Rag, Vhernier Milano, Angels and Maison 7.
In this 45-minute live webinar, you’ll learn:
- Why you need an experience based shopper engagement strategy for your company’s long-term success with customers
- How to create a community of loyal customers by rewarding your shoppers with customised experiences, not just products
- What technologies you need to collect and use customer data to better understand, anticipate and engage customers at all times, in all places
- How an omnichannel customer experience strategy accelerates your digital transformation to become a customer-led retail destination
Relatori:
- David Macadam, CEO, MECS+R (host)
- John Knight, General Manager, AWR Lifestyle
- Ben Chesser, CEO, Coniq
